Personal Thesis for University and Master Degree
Mexican Popular Art and the UX
You can find passion and inspiration by looking around
This project is particularly dear to me, as it has been a cherished endeavor since 2016. My journey commenced in Sierra Norte de Puebla, Mexico, where I had the privilege of meeting five remarkable women skilled in crafting exquisite blouses adorned with crystal beads. Subsequently, I seized the opportunity to engage in conversations with over 30 artists from various regions of Mexico, which served as the catalyst for transforming my university project rooted in Human-Centered Design.
Product design
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Graphic design
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Social design
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UX/UI
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Product design 〰️ Graphic design 〰️ Social design 〰️ UX/UI 〰️
During this journey I proudly positioned my research as a finalist in the Social Impact category of the Clara Porset 2019 Contest. I also had the privilege of presenting it at the Mexican Design Open 2019, as part of the event titled "Lo popular al CENTRO del Diseño" in Mexico City.
Phases of the project
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This project centers around the implementation of IDEO's Human-Centered Design principles to create a fully functional workspace tailored specifically for bead embroidery. This workspace was donated to five skilled artisans with the aim of enhancing their working conditions through ergonomic improvements.
In addition to workspace enhancement, we embarked on a creative journey that resulted in the development of three distinct pieces showcasing the artistry of bead applications. These pieces serve as a modern interpretation of decorative objects, blending the traditional artisanal technique with contemporary design aesthetics.
As part of our commitment to empowering artisans, we also compiled an extensive embroidery catalog, providing valuable resources and inspiration to the talented craftspeople who contribute to this ancient art form.
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The digital application.
For my Master's project, I made the choice to continue collaborating with artisans, but this time I extended my reach to Mexico City and Michoacán. During this phase, I had the privilege of conducting an insightful interview with Dr. Walter Boelsterly, the esteemed director of the Museum of Popular Art in Mexico City.
Through this collaboration, I embarked on a comprehensive User Experience (UX) investigation alongside Mexican artisans. This extensive research and engagement culminated in the development of a groundbreaking App proposal. The primary aim of this proposal is to facilitate the widespread dissemination of artisans' work, entirely free of charge, across the diverse landscapes of Mexico.




